New corporate identity
New visual direction
Builders’ Conference is the construction sector’s leading Trade Association, but their previous visual identity and website lacked punch.
Through our freelance design coordination and web management service, Decoco worked with Builders’ Conference and their preferred web developer and design agency to develop a new fresh visual identity and website.
A modernised brand
Their bold new visual identity modernises their brand, moving away from the use of a traditional crest. A fresh direction was required to provide a distinct brand identity. In a marketplace dominated by the likes of Glenigan and Barbour ABI, Builders’ Conference now have a renewed, strong visual identity to develop their brand and marketing.
Brand roll out programme
Their new website offers members and prospective members a clean, approachable and logical layout providing data, projects and networking information. With new features, such as live chat, market insight, blog and jobs board, Builders’ Conference can now expand their digital presence and offer their members even greater benefits.